The biggest advantage of Wiki I feel is people have the sense of ownership. If the member of the wiki can take control of what goes in there, they will make an effort to keep it live and up-to-date and promote it to the target readers.
Also the technology is not hard to learn to use, it usually takes a few trial and error then you are pretty much on the go.
I think it is a good communication tool for the clients that one works close with or for an organisation with a clear purpose. Also it is important to make it searchable.
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